Digital & AI diagnostic: what the report looks like.

In brief

49 out of 100Red

Overall score: 49 out of 100. The score weights six areas; it places the company and guarantees no result.

What works: the website is secure and says clearly what the company does, the Google profile is claimed, the email address is professional.

What costs customers today: no request possible without phoning, reviews without replies, and no AI assistant mentions the company.

To do this month: add a request button at the top of the page, reply to recent reviews, publish the company's structured data.

Score per area

Six areas, thirty points checked. Green: 75 and above. Amber: 50 to 74. Red: below 50.

Main findings

The biggest gaps, from most to least important.

1. 01

   Area : Website

   The website does not introduce itself to search engines

   Without structured data, a search engine or an AI assistant has to guess your name, address and opening hours.

   Finding No structured business data in the code of the home page, as seen on the day of the analysis.

   To do Add the company's structured data: name, address, opening hours, phone.

2. 02

   Area : Google profile

   Reviews go unanswered

   A reply shows the company is active and reassures a customer who is hesitating.

   Finding No reply from the owner on the last five reviews.

   To do Reply to the last five reviews, then to new ones as they come.

3. 03

   Area : Organisation

   No request possible without phoning

   A customer who writes outside office hours has no way to ask for an appointment.

   Finding Owner's answer to question 3: appointments by phone only; the website has no form or booking.

   To do Add a request form at the top of the home page.

4. 04

   Area : Social media

   Social media has gone quiet

   An inactive account looks like a company that no longer replies.

   Finding Last post more than three months ago, as seen on the day of the analysis.

   To do Aim for at least two posts a month, the threshold the check uses.

Do AI assistants talk about you?

We ask at least two AI assistants the same questions, outside a personalised session, and note the date, the assistant and the answer. Answers change over time and from one user to another: this is a dated snapshot from the day of the analysis.

Result: neither assistant mentions the company. The accuracy of the information could not be assessed, since it was never mentioned.

What improves visibility: a complete Google profile, a real page of frequent questions on the website, structured data and identical contact details everywhere.

Priority actions

1. Reply to the last five Google reviews. It is free and you can do it yourself.
2. Add a “Request an appointment” button at the top of the home page.
3. Use the same opening hours and the same phone number on the website and on the Google profile.

The full plan covers 90 days. The first month asks for nothing you cannot do yourself, at no cost; months two and three present options, with or without Vingelis.